Cloud technology has proved a powerful tool for sports organizations around the world. This article is part of "Build IT," a series about digital tech and innovation trends that are disrupting industries. Cloud data and services are accessible anytime and from any location. AWSShe said AWS clients such as the German professional football league Bundesliga used cloud tech for improving the fan experience. "Every single element of this needs cloud services, scale, flexibility, security, and interoperability, which is a very important aspect."

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